Help Center for A car subscription service from THE biggest national bank
The idea of using a premium car on a long-term rental scheme is still fairly uncommon in many emerging markets. When creating the Help Center for SberAutoLeasing, the main goal was to create a tool that not only helps active customers solve their daily tasks, but also conveys the idea of long-term car rental to new potential customers - that is, not only work on the existing market, but also expand it by attracting new users.
Simplicity is the key to success
During the implementation of the project, a minimalistic, simple, stylish and modern design was used. Removed all unnecessary elements that may interfere with the achieving of the main function - to provide the information the user needs.